Influencer Marketing Insights for Brands

Forget  banner ads. Forget pop up ads (who doesn’t use an ad blocker?). Influencer marketing is the heart and soul of a budding advertising industry that’s as lucrative as it is [...]

Blogging may be a personal hobby, but tons of bloggers have turned their passion into a full-blown business. Before you gear up to quit your day job, you may need help taking it to the next [...]

By now you probably know that influencer marketing is a powerful tool for brands. A whopping 71% of consumers say they’re more likely to purchase something based on a social media reference [...]

What’s the difference between a social media user and a social media influencer? The thought process behind the posts. Micro-influencers are regular social media users just like everyone else, [...]